Connect your business with your patrons effortlesslyWith its suite of powerful marketing, communication and tracking tools, SYNKROS not only gives you the ability to control your market, but also gives you the power to expand it. Increase time on device, average daily theoretical and revenues with a fully integrated touch point marketing program that offers:True-Time Bonusing Tool Kit™Identify who you want to reward, how you want to reward them, what you want to offer them, and when and where they will receive their rewards in order to achieve your desired objective. Segment your customers with precision.
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Increase visitation by a group or specific player on a Tuesday evening, Wednesday morning or, for that matter, whenever. Create highly sophisticated, targeted marketing campaigns that offer free play, bonus points, or a multiplier that is delivered at the machine. Do it all using our intuitive bonusing tools.True-Time Player Communications™Communicating with the guest at the game presents an amazing opportunity for casino operators.
These moments in time are ripe for influencing the patron by thanking them for their business, offering them bonus awards to soften the effects of losses or encourage additional play, inviting them to participate in other activities like special events or concerts, or simply promoting the property’s amenities. SYNKROS True-Time Display and True-Time Windowing are designed to optimize these opportunities to communicate with guests who are enjoying your property.So whether your players view your in-house advertising channel, elect to watch your exciting live drawings in real-time, or catch their favorite sporting event, SYNKROS keeps your players entertained, informed and in their seats playing longer.True-Time Patron Management™Manage your players more effectively with this array of tools to help you set parameters so that your marketing campaigns have a solid foundation for success. You will be able to create flexible and more effective marketing campaigns and events, plus develop targeted marketing campaigns based on real-time, transaction-level data from the places your guests spend their money.Konetic Mobile Solutions™Connect your guests and employees to the info they need, when they need it most.
Now you can make every visit more enjoyable for guests, more productive for employees and more profitable for you. The Konetic Mobile Player Interface is fully customizable to give your customers direct access to their player information as well as bonus awards, offers and unique information about your gaming floor. The Konetic Mobile Employee App puts the right data into the hands of the right employees and at the right time to make an impact with your guests, increasing employee efficiency and customer relations. Control your floors’ profitability by understanding game performance.See every game or machine within your operation instantly, whether you operate a single venue or a large multi-site enterprise. Handle multi-game, multi-denomination accounting with ease. Control every shuffle, every deal and every player on your tablesThe integrated Table Management module has been designed to handle the most discerning of table g ames requirements at a price that is the best value in the industry. From simple fill and credit requests to managing a large 24-hour operation with staggered table rolling times, SYNKROS will drive efficiencies in your pit.The new features of SYNKROS Table Management module were created based on direct input from casino operations executives and now provide casino personnel with the tools to make highly specialized table ratings.We have added the flexibility to modify player ratings based on patron skill, game speed, and play percentage to enhance the calculation of a patron theoretical win.
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SYNKROS captures a wealth of statistics about your gaming operations and patrons and gives you the power to use them by converting the valuable data into actionable information. KEI offers a complete set of business intelligence tools that provide detailed reports and visual analytics to better serve your ongoing analysis of your entire enterprise. Konami Enterprise Intelligence (KEI) provides a true 360-degree view of your patrons and your business to provide you the ability to make informed business decisions that directly impact your revenue, operational efficiencies and customers’ experiences.ReportingBecause “what gets measured gets managed,” SYNKROS offers a robust set of reporting tools that allow you to measure your business performance with reports presenting information the way you like to see it. Primary reporting tools include front line flash reports of real-time data, operational reports by business area, and ad-hoc reporting & analytics customized for your property’s needs.VisualizationA series of visualization tools like heat maps will allow you to see your operations like never before. Columns upon rows of data that can easily be presented in table form can also be represented in a series of color-intensity maps to reveal actionable business insights – sometimes with little more than a quick glance.DashboardsEvery manager knows that he/she must stay informed about business performance, whether it is slot coin-in, table drop, hotel occupancy, volume of restaurant covers, concert tickets sold or number of VIP’s playing in an event. SYNKROS allows you to set up dashboards with charts depicting real-time data for the key metrics that you use to gauge and manage your business.
These dashboards can easily be viewed from a variety of mobile devices, making real-time management decisions easier and more efficient.Patron Worth™Patron Worth Evaluation is a cutting-edge solution that defines and maintains a highly-configurable series of key performance indicators designed to assess patron worth across gaming and non-gaming amenities (hotel, retail, restaurants, golf course, etc.). This information is readily available to marketers, business analysts, floor personnel, executives, and virtually any position responsible for managing the relationship with the customer. Uses may include database segmentation, reinvestment determination, or in-depth trending and analysis.Campaign ManagementControl your return on marketing investment (ROMI) with effective, responsive, measurable and highly targeting marketing. Communicate with your patrons like never before with fully automated campaigns that are precision targeted and implemented with the push of a button. Our campaign management system maximizes efficiency by eliminating tedious manual processes and scheduling mail-house drops. Segments are prioritized, duplicate members removed, and offers assigned. Users can preview pro-formas, compare the return on investment and redemption rates of multiple control groups, conduct day-to-day, post, and variance analysis, and evaluate individual campaigns over time or multiple campaigns side by side.SegmentationSYNKROS includes a robust patron database segmentation and analysis tool that empowers marketers to promote more effectively, with greater precision, more insight, and faster results.
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Segmentation allows marketers to understand who their patrons are and identify their individual behaviors, even without proficiency in database language. It also permits the ability to maintain specific groups, as well as design and evaluate marketing campaigns tailored specifically to each of these segments. Unlimited PotentialGet your slot machines, operations, and players' expectations in synk with the new Synk Box from KONAMI. Available only with the SYNKROS gaming enterprise management system, this powerful box allows you to connect, capture and control your slot business and revenue like no other device in the industry.The overall design is to guarantee maximum uptime. For the majority of our competition, their systems are integrated amongst various modules, whereas with SYNKROS, it’s one database. And it doesn’t break.